In a strategic expansion of the brand, I spearheaded the creation and launch of Executive Health & Wellness, a pivotal supplement to Executive Traveler Magazine. This initiative was designed to cater to the discerning needs of modern executives who value both their time and well-being. Executive Health & Wellness offered a curated selection of health-focused articles, tips, and insights, all tailored to the lifestyle of busy professionals. Our role encompassed everything from concept development and content creation to design and distribution, ensuring that each element resonated with our target audience’s expectations for quality and relevance. This project not only broadened the magazine’s appeal but also strengthened our commitment to providing valuable content that empowers and enriches the lives of our readers.